Music Playlist 2

Another way of differentiating BFM's music from CHR (contemporary hit radio) stations is doing unplugged versions. Admittedly this is not a new technique as even CHR stations do play unplugged versions from time to time. But doing this consistently could be good positioning.

See the difference in treatment in Aly and AJ's potential breakup song:

Unplugged:

Music playlist - Cover Art Phemomena

Been just surfing for music playlists for BFM. Discovered something interesting through Yahoo Music - cover art versions - famous actresses/singers doing famous covers. Great example of this is Mandy Moore doing her rendition of Rihanna's Umbrella. Here's the video link :




Imagine, as other radio contemporary hit radio (CHR) stations play Rihanna's Umbrella incessantly, BFM takes a different music tack by playing Mandy Moore's cover.

Enjoy.