An English business news bulletin by Radio24 at about 10.50 am this morning made me laugh aloud.
"At this time, the market direction for KLCI is quite clear..... It is not going anywhere..."
I must say I do like Keith's anchoring. Good pace, good diction and an undercurrent of calm energy. A trite earnest, but that's ok.
Su-Lin, the English on-site reporter, ain't too bad either.
Wednesday, September 5, 2007
Launch of Bernama's Radio24
Perhaps coincidental but most likely not, Bernama launched an all news radio station last Monday (3rd August 2007). I'm reliably informed that Bernama's application came after ours, but given the fact that Bernama is owned by the Malaysian government, it was not difficult for them to get a spare FM frequency from RTM, their sister government broadcaster (in comparison, we're still ding donging with the frequency boys at MCMC).
One interesting point though is that I do not think Bernama has an official licence yet to operate an FM radio station. But this is Malaysia, rules can be flouted for connected parties.
My feedback on Radio24's programme so far? Please shoot me if I did a radio launch like that. I am not sure who their target audience is (probably Malay urban) but songs that include Pavarotti and Divas singing Italian, mixed up with Spanish songs, Malay songs and Dangdut for good measure, I'm a little confused.
Plenty of technical glitches too - there was supposed to be live reports of Tun Mahathir's by-passs operation, but in the space of 3 hours, I encountered at least 8 instances of:
"Here is a report by Farha, who is stationed at IJN. Farha, what's the situation at IJN right now?"
(Silence)
"Farha, Farha, are you there?...."
(Silence)
"Farha, you are live now. Any reports?"
(Some muted crackle, then some "BLEEK!" reminiscent of sounds DVD players make upon encountering scratched DVDs)
"Farha, Farha, come in"
(At this stage, even the bleeks cannot be heard)
"We are having some technical problems (you don't say!), we'll bring you that live report later" (yes, 8 attempts later, you're still trying to get pass those bleeks).
Must admit though, they had a great programme the other night when a very confident, media savvy Malay financial planner ("I am the first person in Malaysia to get the certified financial planner qualification!") took in calls from the audience with regard to financial planning. It was really funny ("first, you must pay high interest debt, for example your credit card, actually no, first the ah-longs, then your credit card. Nevermind if you have no money to pay the ah-longs, borrow from the credit card first... (good point, at least credit card companies don't employ someone to maim you if you don't pay up...)".
Bernama, so far , you're making it easy for us, let's hope it stays that way....
One interesting point though is that I do not think Bernama has an official licence yet to operate an FM radio station. But this is Malaysia, rules can be flouted for connected parties.
My feedback on Radio24's programme so far? Please shoot me if I did a radio launch like that. I am not sure who their target audience is (probably Malay urban) but songs that include Pavarotti and Divas singing Italian, mixed up with Spanish songs, Malay songs and Dangdut for good measure, I'm a little confused.
Plenty of technical glitches too - there was supposed to be live reports of Tun Mahathir's by-passs operation, but in the space of 3 hours, I encountered at least 8 instances of:
"Here is a report by Farha, who is stationed at IJN. Farha, what's the situation at IJN right now?"
(Silence)
"Farha, Farha, are you there?...."
(Silence)
"Farha, you are live now. Any reports?"
(Some muted crackle, then some "BLEEK!" reminiscent of sounds DVD players make upon encountering scratched DVDs)
"Farha, Farha, come in"
(At this stage, even the bleeks cannot be heard)
"We are having some technical problems (you don't say!), we'll bring you that live report later" (yes, 8 attempts later, you're still trying to get pass those bleeks).
Must admit though, they had a great programme the other night when a very confident, media savvy Malay financial planner ("I am the first person in Malaysia to get the certified financial planner qualification!") took in calls from the audience with regard to financial planning. It was really funny ("first, you must pay high interest debt, for example your credit card, actually no, first the ah-longs, then your credit card. Nevermind if you have no money to pay the ah-longs, borrow from the credit card first... (good point, at least credit card companies don't employ someone to maim you if you don't pay up...)".
Bernama, so far , you're making it easy for us, let's hope it stays that way....
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